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Digital Campaign

The brief was to take the key concept centred around Usain Bolt and Virgin Mobile’s 4G service and bring it to life in a digital environment. The final deliverables I designed consisted of a homepage takeover; a combination of a leaderboard, an MPU and a wallpaper for the Virgin Media site. The next deliverable; a static YouTube header, which would work as a backdrop for the commercial to plugin to. A core requirement for this deliverable was to future proof the design and provide creative direction to the developer.  Finally, the last deliverable was to build a set of storyboards for display across desktop and mobile, providing a base for the production agency to build the full suite.
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Car Insurance

The brief was to take the key concept being used in print and bring it to life in a digital environment. The defining moment in this brief came when the producer, developer and I decided to pull the creative apart and animate the tiger toy and air freshener, bringing the campaign to life in a settle, but effective manner. I then went on to produce a full set of storyboards across 11 digital banners for desktop and mobile, in addition to creating static content for social media.
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Credit Cards

The brief was to take the key concept being used in print and bring it to life in a digital environment. The deliverables consisted of 11 digital banners across desktop and mobile. With my understanding of HTML5, I was able to future proof the storyboards and provide a creative solution to the developer which meant we were able to deliver the final deliverables ahead of time.
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